Official Affinity Partner of the NACDL

For bankruptcy firms whose visitors waited two years to look.

The person reading your site tonight is current on everything and drowning, or holding an envelope they cannot open, or two weeks from a sale date. Your site is probably clear about the remedy. It is probably silent about the shame, and shame is what kept them from calling for two years.

No form yet. Just look.

What a score looks like. Ten dimensions, one number, a fix map.

An illustrative report. Yours will be real, built by a person from fifty signals on your own site, and it may sting.

TrustFrame Score Report
Confidential. Prepared for the firm owner.
62
Composite, 0 to 100
Trust-Enabled
Market average: mid-40s

The diagnosis in one sentence. A clear, competent site about the remedy that never subtracts the judgment first; the fee is invisible in the one market where money is the shame.

The three leaks

  • 3 of 10
    Pricing Transparency

    No fee or payment plan within sight of a button, in the one market where the visitor is already ashamed of money.

  • 4 of 10
    Process Transparency

    The steps are described in prose, without numbers or time anchors.

  • 5 of 10
    Empathy Language

    The homepage explains chapters and never names the garnishment, the deadline or the sale date the visitor is actually holding.

Fix 1. Name the mechanical facts first, the garnishment, the deadline, the sale date, then the remedy, then the fee and the payment plan beside every button. A content change inside the current design.
Bands: Trust-Hostile 0 to 39, Trust-Neutral 40 to 59, Trust-Enabled 60 to 79, Trust-Optimized 80 to 100. Fifty signals across ten dimensions, each scored 0 to 2 by a person.

What the study says. Bankruptcy, and the signals it lives on.

~22%
Of trust is pricing transparency
In a market where the visitor is already ashamed of money, the fee that is visible before the call is the one that gets the call.
“The same door, two years late.”
The Shape of the Relief, the field guide for consumer bankruptcy and debt defense
  • +1,137%Revenue growth, Levitt Legal, one year, on the same architecture
  • 11Rooms in the field guide for bankruptcy, on two clocks
  • 1Bankruptcy firm per market

The Trust Frame. A named method, three steps, and the risk on us.

Every page we build follows one order: regulate the visitor first, prove the firm second, ask last. It comes from scoring 7,600 law firm websites against how people in crisis actually decide, and a field guide written for bankruptcy and debt defense.

Step 1

We score your site.

Ten dimensions, fifty signals, one week. You see exactly where belief breaks and which fix comes first.

Step 2

We build the architecture.

Website, content, ads, intake and reputation, rebuilt on the Trust Frame. Live in ninety days. You own every piece.

Step 3

Your system compounds.

Organic grows, paid spend steps down, and the neighbor of the client you told the truth to hears about it, which the Relief calls the Alumni Whisper.

20 signed cases in 90 days, or we work for free until you get them. In writing. One firm per practice area, per market. $7,500 a month for all five mechanisms.

Start with the score. Free, one week, no pitch.

Your report arrives within one week. A human walks you through it in forty-five minutes, then it is yours to act on with anyone. No card, no contract.

What happens after you press the button

  • Today. A confirmation from a person, with the day your report will be ready.
  • Within a week. The report, and a link to pick a forty-five minute slot.
  • The walkthrough. Where belief breaks, which fix comes first, whether we are the right fit. If we are not, the report says so.

We look only at what a visitor can see. We do not contact your clients, your staff or your current vendor, and nobody outside our team knows you asked.